Responsibilities
Develop and implement comprehensive growth marketing strategies to increase brand awareness and customer acquisition.
Analyze market trends and customer insights to inform marketing campaigns and optimize performance.
Collaborate with cross-functional teams to align marketing initiatives with overall business objectives.
Monitor and report on key performance metrics to assess the effectiveness of marketing efforts.
Manage the marketing budget, ensuring resources are allocated efficiently to maximize ROI.
Conduct A/B testing and other experiments to refine messaging and improve conversion rates.
Lead and mentor the marketing team, fostering a culture of innovation and continuous improvement.
Qualifications
Proven experience in developing and executing growth marketing strategies in a fast-paced environment.
Strong analytical skills with proficiency in data analysis tools and marketing automation platforms.
Experience in managing multi-channel marketing campaigns, including digital, social media, and email marketing.
Familiarity with SEO, SEM, and content marketing best practices to drive organic and paid traffic.
Ability to collaborate with cross-functional teams, including product development and sales, to align marketing initiatives.
Demonstrated success in measuring and reporting on campaign performance metrics to optimize strategies.
Bachelor's degree in Marketing, Business, or a related field; advanced degree preferred.
What you'll get
Health Insurance, Annual Bonus, Learning Budget, Home Office Setup