Territory Manager - East (Bangkok) at Shell (Closed) — GetLinks

About this role

Bangkok, Thailand
Job Family Group:

Sales & Marketing
Worker Type:

Regular
Posting Start Date:

September 24, 2026
Business Unit:

Downstream and Renewables
Experience Level:

Experienced Professionals
Job Description:

THIS ROLE FOR TERRITORY MANAGER IN DISTRICT EAST BASED IN BANGKOK (EAST DISTRICT)

Shell Mobility represents the single largest customer-facing business in the group serving more than 30Mln mobility and over 250,000 Fleet customers per day through 500,000 service champions in over 44,000 sites across 70+ countries. As Shell Group looks to the future, Mobility is critical to establish Shell as The Low Carbon Leader, with ambitions to be the no. 1 mobility and convenience retailer, with the world’s leading EV charging network and lead in business and goods mobility platform.

Achieving our ambitions will necessitate placing customers at the heart of our business, treating every interaction as a chance to bring our purpose to life to making people’s journeys better. We are evolving from ‘fuels retailer’ to ‘mobility retailer’- innovating to meet our customers’ changing expectations around convenience, product quality, digitalization and service.

Territory Managers will play a critical role in the delivery of Mobility Thailand goals. These are highly attractive roles that provide the opportunity to lead 30-40 retailers and their teams towards ambitious goals. Success in the TM role requires strong commercial, operational and leadership skills. It requires the ability to drive performance consistently, the discipline to ensure all Retailers and sites deliver to their potential and the ability to simplify the range of initiatives driven by Marketing, NFR, Network and Operations teams to the few that are relevant for each site.

Responsibilities include:

Deliver territory sales scorecard, including volume targets, profit targets and operational cost targets
Monitor all aspects of site performance (including HSSE, service and people) for sites in assigned territory, advise or offer Retailers Shell-recommended tools, processes and support to help them to profitably deliver the Customer Commitment at the Retail site and to develop the business for the mutual benefit of both the Retailer and Shell.
Monitor and anticipate competitor activity and develop appropriate response strategies in consultation with DM, Marketing, NFR and Operations
Support implementation of MBA 1.0 operating platform for CO sites and revamp of the DO operating model

Accountabilities:

Customers:

Use People Make the Difference Real Program to drive right behaviors and actions that result in providing customer a 'Treated Like a Guest' experience on sites
Ensure consistent delivery of Customer Commitment by managing contract compliance using the Territory Manager Site Review (TMSR)
Ensure and monitor dispensation of correct quality and quantity of products through retail outlets and promote and monitor high standards of customer service, merchandizing and general operations at retail outlets.
Manage customer complaints for sites in the respective territory

HSSE:

Develop and maintain a strong HSSE culture within territory

Check on the compliance of safety regulation and procedures by the dealer and his staff at the station and contribute to the development of a proactive HSSE culture in order to ensure 100% HSSE compliance as per SPL standards

People:

Coach, support and advise Retailers using the appropriate tools (thereby closing any identified gaps to the Customer Commitment)
Ensuring that the Retailer trains and develops their staff, and understands the importance of People in delivering the Customer Commitment, sharing and coaching on Shell tools and processes as appropriate

Performance:

To manage the territory assigned in terms of Sales, Network management, marketing and handling problems of Franchisees/Dealers
Act as a business consultant to Retailers on proper management of retail outlets on working capital & inventory management, product loss management, inventory shrinkage, merchandizing and indenting payment terms
Set Retailer Business Plans to deliver to achieve volumetric and gross margin targets of AGO, MOGAS, Premium Fuels(V-Power), lubes and other NFR e.g. Select & Deli Café represented in annual T&R
Identify underperforming sites and take corrective measures to increase Efficiency index of Motor fuels.

Operational Excellence:

Plan and conduct site visits in accordance with Call Planning Cycle tool
Develop a touring plan for the territory on a monthly basis and communicate it to the regional sales manager in advance
Implement actions to improve customer experience and brand metrics like Net Promoter Score, Treated Like a Guest assessment and Site essential review gauged through Mystery Motorist Program (MMP), Visual Identity Site Assessment (VISA) and Site Facilities Assessment (SFA).
Implementation and ongoing support of Marketing and Network initiatives

Dimensions:

- No. of Sites: 20-25
- Sales Volume (MLpa): 90 mlpa
- V-Power Penetration: 25% (B2C & B2B)
- Lubes (KLpa): 845
- C4++ (MUSDpa): 4 – 15
- Functional Competences:
- SELLING & NEGOTIATING (Skill)
- CHANNEL MANAGEMENT (Skill)
- APPLYING CUSTOMER VALUE PROPOSITION (Skill)
- COMMERCIAL & ECONOMIC ACUMEN (Knowledge)
- VALUE CHAIN UNDERSTANDING (Knowledge)
- MANAGING CUSTOMER EXPERIENCE (Skill)
- RETAIL SITE OPERATIONS (Skill)
- Graduate, preferably an MBA, with strong commercial acumen, good analytical, high stakeholder & communication skills
- Previous sales experience preferred
- Track record of working independently and proactively
- Track record of compliance with Shell's HSSE and E&C standards

TMs in District will be based in Bangkok and will travel to their respective territories (Pathum Thani / Nontaburi / Ayutthaya - Bangkok ).

Please note that territory managers are expected to track their development according to Territory Manager Development Roadmap (TMDR) that requires a TM to be stage 1 accredited within first year and stage 2 accredited before second year of assignment.

-

DISCLAIMER:

Please note: We occasionally amend or withdraw Shell jobs and reserve the right to do so at any time, including prior to the advertised closing date. Before applying, you are advised to read our data protection policy. This policy describes the processing that may be associated with your personal data and informs you that your personal data may be transferred to Shell/Shell Group companies around the world. The Shell Group and its approved recruitment consultants will never ask you for a fee to process or consider your application for a career with Shell. Anyone who demands such a fee is not an authorised Shell representative and you are strongly advised to refuse any such demand. Shell is an Equal Opportunity Employer.

Business Solution Lead

GetLinks Recruitment

฿150K1 day ago

About The Role As Business Solution Lead, you're the senior operator who turns complex brand problems into Ripples solutions — and then closes them. Reporting directly to the CCO with no team beneath you, you're deliberately a solo seat: we rebuild the bundle for every client we win, and the scoping, pricing, and pitch are senior work that doesn't scale by adding juniors. You'll work the CCO's named account list and the deals that come in through senior channels — brands that need to buy an end-to-end solution across our seven service lines (Commercial Live, Fulfillment, Affiliate, Shop Management, KOL, Video Production, and — selectively — Marketing), not a point service. You'll partner with delivery leads to build the right mix (not the biggest one), price it, prove we can staff it at margin, pitch it to brand leadership, and hand delivery to the cluster manager at signature. The commercial relationship stays with you — for the next deal, and the next. Your five-step mandate: 1. Target — Work the CCO's named account list and meet existing clients to find the next service line. 2. Solution — Build the bundle with delivery leads across our seven service lines. Right mix, not biggest mix. 3. Feasibility — Price the package. Prove we can staff it and deliver at margin. 4. Pitch — Present to brand leadership and close the commercial terms. 5. Hand over — Cluster manager takes delivery at signature. The commercial relationship stays here, for the next deal. Key Responsibilities 1. Win new clients — solutioning, then the pitch • Turn a brand's problem into a Ripples bundle — scoped across seven service lines and made real by pulling in the right delivery leads early. • Work the accounts the CCO names — the deals we decide to go after, not only the ones that come in. • Present to the brand's senior leadership and close the commercial terms. • You own new-business PC1. 2. Grow the clients we have — upsell and cross-sell • Sit with existing clients and their cluster manager to find the next service line, then scope and close it. • Keep the commercial relationship after the cluster takes delivery, so there is always someone whose job is the next deal. • You own the client relationship. 3. Prove we can deliver it — package feasibility • Price the package, confirm we can staff it, and model the margin before anything is promised. • Say no — to a bad-fit brief, an unbuildable scope, or a price that only works on paper. • You own what we promise. Qualifications Must-have — no offer without these • Consulting mind: 5+ years with a management consulting skillsets — or the same structured problem-solving muscle built elsewhere. • Commerce fluency: Background in commercial, retail, or e-commerce. People from the sector pick up seven service lines far faster. • Client-facing: You've sold and presented to senior client stakeholders, and can hold the room without being carried. • Numbers: You build and defend a feasibility model. You read a P&L. You aren't talked out of the maths. • Agile: Small team, no support layer. You go the extra mile because the job needs it — not because someone asked. Strongly wanted — the tie-breakers • AI fluency is a baseline expectation, not a bonus. You actively use AI tools (ChatGPT, Claude, image/video generators, analytics co-pilots, automation tools) in daily work —research, modelling, deck-building — as your default, not a claim. • Language: Fluent English is required. Chinese or Korean is a real plus for the brands we're chasing. • Range: You move between a founder conversation, a delivery lead's staffing plan, and a pricing model in the same day. • Judgement: Willing to say no to a bad-fit brief — including one that came from the top. How We'll Assess You Four steps. We test the work, not the CV. 1. Scoping case — We give you a real brand brief. You build the bundle and defend why those service lines and not the others. 2. Feasibility — You price it, staff it, and show the margin. We push on the assumptions. 3. Pitch — You present the solution to a panel, as you would to the client. 4. AI demonstration — You show how you used AI to get there — the tools and the thinking, not a claim. Red flag: A relationship-only seller who needs someone else to build the scope. This isn't that seat. What You'll Get • Direct report to the CCO — one of seven at that layer — with a mandate to build a brand-new function that shapes how Ripples wins the next tier of business. • End-to-end ownership of the deals that matter most: from scoping to signature to onboarding, across seven service lines and some of Thailand's most complex brand engagements — global sportswear, consumer electronics, dermatology beauty, and FMCG. • New-business PC1 target set at appointment— a clear number, a direct line of sight to impact. • Work at the leading edge of AI-powered commerce — building ways of working that most agencies haven't figured out yet. • Fast-track your career in a hyper-growth commerce company (20 → 200+ in two years).

Apply →

Territory Manager - East (Bangkok)

This role is no longer accepting applications

About this role

Shell

Similar roles

E-commerce Business Development Director

Related links

Business Solution Lead

Account Manager / Senior Account Manager

Related insights

The Convergence of HR Tech: Integrating AI Across Your HR Ecosystem

JOB EXPO THAILAND 2026

Future of Freelancing: How AI is Reshaping the Gig Economy