Corporate Relations Director, Thailand at Diageo (Closed) — GetLinks

About this role

Job Description :

Corporate Relations Director, Thailand

About Diageo

With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations.

Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other.

Join us and play your part in making life’s moments mean a little more.

About the ​​​Corporate Relations Function

Corporate Relations (CR) is where we shape how the world sees Diageo, and how we show up in it.

Working at the intersection of business and society, this team builds trusted relationships with the people and organisations that matter most, from media and investors to governments, NGOs and partners. It’s fast-paced, high-impact work that protects our reputation while helping move our business forward.

Across communications, policy and ESG, you’ll collaborate globally, navigate complex challenges and play a key role in earning and maintaining our licence to operate. It’s a space for people who are curious, credible, and confident in making their voice heard

Purpose of the Role

The CRD is responsible for shaping our policy and reputational environment to
protect our license to operate, unlock long-term growth and enhance Diageo’s
reputation.
Reporting directly to the Corporate Relations director for Southeast Asia, the role is responsible for executing the Global CR Strategy within the local context of the Thailand market.
It is a trusted partner to the Thailand General Manager, the leadership team and
other functional heads in the execution of the Global CR Strategy, locally adapted where needed to ensure it is relevant and impactful to the local context and the market’s strategic priorities.

Role Responsibilities

1. Navigate and shape the external policy and regulatory environment to
protect and enable Diageo's long-term growth in Thailand. Lead
proactive engagement with government, regulators, industry
associations, and other key stakeholders to influence policy outcomes,
mitigate business risks, and unlock commercial opportunities across
excise and customs, international trade and market access, alcohol
regulation, and public health policy. Specific to Thailand, this means:

- Shape the future regulatory landscape by influencing the development of subordinate regulations under the Alcohol Beverage Control Act, enabling responsible marketing/commercial communications while safeguarding Diageo's license to operate.
- Drive licensing and zoning reform by advocating for a modernized regulatory framework that supports responsible retailing and unlocks strategic commercial opportunities.
- Advance tariff liberalization, including through Thailand–UK economic cooperation and broader FTA initiatives, to improve market access, strengthen Thailand's competitiveness, and support Diageo's long-term growth.

2. Deliver internal and external corporate communications. This includes
Diageo’s cultural transformation agenda (purpose, behaviours), media
relations, communications support to public policy and society
campaigns, and issues and crises comms.

3. Develop and implement society agenda consistent with Diageo’s Spirit
of Progress strategy where the main focus in Thailand is promoting
positive and responsible drinking, particularly in partnership with the
wider industry, government and other stakeholders.

4. Own and build trusted stakeholder relationships including government,
trade associations and other industry bodies, social aspects
organisations and civil society / NGOs.

Qualifications and Experience Required

- 10+ years in CR/relevant roles ideally in highly regulated sectors for a multinational, large organisation, trade association or agency
- Strong leadership experience: partnering with senior business leaders (including at MD/GM level), leading small agile CR teams and ability to execute through trade associations
- Ability to operate in matrix structure, including successfully implementing global strategies/initiatives at local market level, highly preferred
- Strong capabilities and background in public policy, government relations and/or strategic communications

Working with Us

Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to manage your wellbeing and balance your priorities from day one.

Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible.

We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team.

Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more.

Ready to bring your best? This could be your opportunity.

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Recruitment Scam Warning

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.

Worker Type :

Regular

Primary Location:

Bangkok

Additional Locations :

Job Posting Start Date :

2026-08-11

Business Solution Lead

GetLinks Recruitment

฿150K1 day ago

About The Role As Business Solution Lead, you're the senior operator who turns complex brand problems into Ripples solutions — and then closes them. Reporting directly to the CCO with no team beneath you, you're deliberately a solo seat: we rebuild the bundle for every client we win, and the scoping, pricing, and pitch are senior work that doesn't scale by adding juniors. You'll work the CCO's named account list and the deals that come in through senior channels — brands that need to buy an end-to-end solution across our seven service lines (Commercial Live, Fulfillment, Affiliate, Shop Management, KOL, Video Production, and — selectively — Marketing), not a point service. You'll partner with delivery leads to build the right mix (not the biggest one), price it, prove we can staff it at margin, pitch it to brand leadership, and hand delivery to the cluster manager at signature. The commercial relationship stays with you — for the next deal, and the next. Your five-step mandate: 1. Target — Work the CCO's named account list and meet existing clients to find the next service line. 2. Solution — Build the bundle with delivery leads across our seven service lines. Right mix, not biggest mix. 3. Feasibility — Price the package. Prove we can staff it and deliver at margin. 4. Pitch — Present to brand leadership and close the commercial terms. 5. Hand over — Cluster manager takes delivery at signature. The commercial relationship stays here, for the next deal. Key Responsibilities 1. Win new clients — solutioning, then the pitch • Turn a brand's problem into a Ripples bundle — scoped across seven service lines and made real by pulling in the right delivery leads early. • Work the accounts the CCO names — the deals we decide to go after, not only the ones that come in. • Present to the brand's senior leadership and close the commercial terms. • You own new-business PC1. 2. Grow the clients we have — upsell and cross-sell • Sit with existing clients and their cluster manager to find the next service line, then scope and close it. • Keep the commercial relationship after the cluster takes delivery, so there is always someone whose job is the next deal. • You own the client relationship. 3. Prove we can deliver it — package feasibility • Price the package, confirm we can staff it, and model the margin before anything is promised. • Say no — to a bad-fit brief, an unbuildable scope, or a price that only works on paper. • You own what we promise. Qualifications Must-have — no offer without these • Consulting mind: 5+ years with a management consulting skillsets — or the same structured problem-solving muscle built elsewhere. • Commerce fluency: Background in commercial, retail, or e-commerce. People from the sector pick up seven service lines far faster. • Client-facing: You've sold and presented to senior client stakeholders, and can hold the room without being carried. • Numbers: You build and defend a feasibility model. You read a P&L. You aren't talked out of the maths. • Agile: Small team, no support layer. You go the extra mile because the job needs it — not because someone asked. Strongly wanted — the tie-breakers • AI fluency is a baseline expectation, not a bonus. You actively use AI tools (ChatGPT, Claude, image/video generators, analytics co-pilots, automation tools) in daily work —research, modelling, deck-building — as your default, not a claim. • Language: Fluent English is required. Chinese or Korean is a real plus for the brands we're chasing. • Range: You move between a founder conversation, a delivery lead's staffing plan, and a pricing model in the same day. • Judgement: Willing to say no to a bad-fit brief — including one that came from the top. How We'll Assess You Four steps. We test the work, not the CV. 1. Scoping case — We give you a real brand brief. You build the bundle and defend why those service lines and not the others. 2. Feasibility — You price it, staff it, and show the margin. We push on the assumptions. 3. Pitch — You present the solution to a panel, as you would to the client. 4. AI demonstration — You show how you used AI to get there — the tools and the thinking, not a claim. Red flag: A relationship-only seller who needs someone else to build the scope. This isn't that seat. What You'll Get • Direct report to the CCO — one of seven at that layer — with a mandate to build a brand-new function that shapes how Ripples wins the next tier of business. • End-to-end ownership of the deals that matter most: from scoping to signature to onboarding, across seven service lines and some of Thailand's most complex brand engagements — global sportswear, consumer electronics, dermatology beauty, and FMCG. • New-business PC1 target set at appointment— a clear number, a direct line of sight to impact. • Work at the leading edge of AI-powered commerce — building ways of working that most agencies haven't figured out yet. • Fast-track your career in a hyper-growth commerce company (20 → 200+ in two years).

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Corporate Relations Director, Thailand

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Diageo

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