Kulrasatree Saetie

Brand & Product Professional | Open to Product, Brand & Business Roles

พร้อมใน 1 เดือนBangkok, Thailand2.5 ปี

เกี่ยวกับ

Brand & Product professional with experience translating consumer insights, market trends, and brand strategy into commercially relevant product directions. Experienced in product and category development, market research, and cross-functional execution across 130+ SKUs per season. Strong interest in brand and product strategy, with a focus on consumer relevance and long-term business growth.

ประสบการณ์ทำงาน

Fashion Design Intern
Front Row Co.,Ltd (MILIN)
2021-07 — 2021-09
Conducted market, trend, styling, and visual research to support seasonal product and brand direction. Supported concept and product development for 2 seasonal collections, ensuring alignment brand identity.
Designer / Assistant Designer (Apparel & Accessories)
JASPAL Public Company Limited (CPS)
2024-03 — ปัจจุบัน · Bangkok, Thailand
•Manage end-to-end development of 130+ SKUs per season across apparel and accessories, translating brand direction, consumer insights, and market trends into commercially relevant product assortments. •Analyze consumer behavior, seasonal trends, competitor movements, and market opportunities to support SKU planning and product direction, balancing brand identity, product variety, and commercial considerations. • Collaborate with design, merchandising, sales, and marketing teams from concept through final rollout, reviewing and approving product samples across materials, fit, quality, and design details to ensure market-ready products within launch timelines. Selected Project – CPS DENIM REBELLION with MILLI: Co-developed 2 exclusive denim apparel products, translating MILLI's artist identity and CPS brand direction into commercially relevant product concepts, with the key hero item (denim jorts) achieving an 89% sell-through rate.

การศึกษา

Thammasat University
Bachelor of Fine and Applied Art · Fashion Design
2019-08 — 2022-05

ทักษะ

adobe illustratoradobe photoshopbrand & product positioningconsumer insight & product planningconsumer & market insightcross-functional execution & product optimizationmicrosoft powerpointproduct & category development

ความสนใจในโอกาสงาน

เปิดรับตำแหน่ง: Product Executive, product manager, brand executive, business development, marketing executive, project coordinator, project management

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