Full-time2 weeks ago
Job Description Summary
Oncology Team (Bangkok Area)
The Sales Representative is a leading driver of our customer interactions and sales performance They are the face of our customer experience approach and build deep relationships that deliver value for customers and patients in order to drive sales growth in a compliant and ethical manner.
Job Description
Major accountabilities:
- Drive Competitive Sales Growth
- Engage and Build Relationships.
- Engage in value-based conversations (in-person and virtually) to understand critical customer challenges, decision-drivers, pain points and opportunities.
- Personalize and orchestrate customer engagement journeys for target HCPs by reflecting customer preferences, leveraging available content and multiple engagement channels.
- Build engagement by working in partnership with HCPs to develop a sustained collaboration over time for Novartis
- Develop Deep Customer Insights and Understanding -Gather insights on the customer’s business to uncover what is important to them.
- Follow up on customer feedback and translate responses into actions that create additional value and exceed expectations -Leverage available data sources to create, dynamically prioritize and adjust relevant territory, account and customer interaction plans.
- Share customer insights with relevant internal stakeholders on an ongoing basis to support the development of product-and indication-related content, campaigns and interaction plans.
- Deliver Value to Customers and Patients -Collaborate compliantly with cross-functional teams to design and implement solutions that address unmet customer and patient needs.
- Act as a trusted partner to the customer for the purpose of helping them run their business; listen to learn; strive to deepen the relationship in a compliant and ethical manner; position themselves to create value-add solutions.
- Act with integrity and honesty by treating customers and colleagues in a transparent and respectful manner with clear intent.
- Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt.
- Distribution of marketing samples (where applicable)
Skills Desired
Full-time4 weeks ago
Job Description Summary
Senior Brand Manager – Immunology is responsible for defining and executing local brand strategy in alignment with local leadership, regional direction, and global marketing objectives.
This role leads cross-functional planning, customer insight generation, tactical execution, and performance monitoring to drive sustainable brand growth while ensuring full compliance with internal policies, SOPs, and external regulations.
Job Description
Major Accountabilities:
- Lead the development of brand strategy, promotional campaigns, and tactical plans within approved marketing budgets.
- Define product strategy in alignment with local management, regional stakeholders, and global marketing direction.
- Prepare and contribute to Integrated Brand Team and Launch Team discussions, including key strategic inputs and execution updates.
- Lead market research initiatives, generate actionable customer and market insights, and anticipate market developments.
- Execute, monitor, and analyze agreed tactical plans to ensure effective delivery of brand objectives and growth targets.
- Lead the local and regional cross-functional brand team, including coordination of the Integrated Product Strategy Plan and monitoring of execution progress.
- Develop promotional activities in accordance with internal SOPs, Code of Conduct guidelines, and applicable compliance requirements.
- Monitor and control brand budgets, forecasts, and expenses, and assess marketing mix effectiveness against business outcomes.
- Identify market opportunities and customer needs through structured customer interactions and insight gathering.
- Execute central, regional, and locally initiated marketing activities with consistency and excellence.
- Monitor product performance and external market dynamics using appropriate tools, and recommend corrective actions when required.
- Ensure compliance with applicable policies, procedures, regulatory requirements, and company standards.
- Monitor execution of regional and local tactics to ensure alignment with Novartis strategy and customer needs.
- Identify patient segment needs within the assigned therapeutic area and translate insights into relevant brand implications.
- Report technical complaints, adverse events, and special case scenarios related to Novartis products within 24 hours of receipt.
Key Performance Indicators:
- Market share performance and market share growth.
- Achievement of brand objectives, tactical execution milestones, and launch readiness indicators.
- Quality of cross-functional collaboration, stakeholder engagement, and brand team effectiveness.
- Effective management of brand budget, forecast accuracy, and marketing investment impact.
- Full adherence to regulatory, compliance, SOP, and pharmacovigilance reporting requirements.
Required Qualifications:
- Bachelor’s degree in Pharmacy; MBA or equivalent business qualification preferred.
- Minimum 3–5 years of pharmaceutical marketing experience in Thailand, preferably in specialty care or immunology.
- Proven ability to develop and execute brand strategy, tactical plans, and customer engagement initiatives.
- Strong strategic thinking, operational execution, and project management capabilities.
- Strong communication and influencing skills, with proven ability to work cross-functionally in a matrix environment.
Preferred Qualifications:
- Strong understanding of marketing principles, brand planning, and omnichannel customer engagement.
- Comprehensive knowledge of the pharmaceutical industry, healthcare environment, and regulatory requirements.
- Ability to build trusted relationships across functions, levels, and external stakeholders.
- Collaborative team player with strong project management discipline and ownership mindset.
- High resilience, agility, and ability to perform effectively in a dynamic business environment.
Skills Desired